About

Hi, I’m Jason.

Mexican-born, East Harlem-raised.

My career has been about connecting the dots — between opportunity and execution, people and ideas, creative ambition and business growth.

I learned from the inside out, working alongside C-suite leaders across a legacy agency and a fast-growing music company — keeping teams, pitches, priorities and the business moving through all the shifts, pivots and growing pains that come with growth. That work sharpened my instincts for how businesses actually get built: teams change, priorities shift, opportunities appear fast, and someone has to connect those dots.

I’ve helped turn opportunities into pitches, pitches into partnerships, and partnerships into platforms — across brands, artists, products and culture, while navigating the politics and personalities required to make the work actually happen.

I call it business development, growth and partnerships.

My family still doesn’t really know what I do. As far as they know, trabajo en la computadora.

Capabilities

Business Development + Growth

  • Pitches + RFPs
  • Response Development
  • Pitch Strategy
  • Capabilities + Credentials
  • GTM Materials
  • Sales Narratives

Partnerships + Strategy

  • Partnership Development
  • Opportunity Identification
  • Partnership Packaging
  • Program Strategy
  • Cultural Strategy + Insights
  • Narrative Development

Artists + Music

  • Artist Relations
  • Talent Identification + Packaging
  • Artist + Creator Programming
  • Artist Development
  • Live Programming
  • Music + Sync Strategy

Experience

Work

Independent 24–26
UnitedMasters 22–25
Translation 22–25
iHeartMedia 18–22

Education

CCNY BA Advertising + Public Relations, Journalism
BMCC AS Digital Marketing

Brands